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Book Beam recently launched an Audible keyword research tool, unlocking new opportunities for audiobook publishers. This guide will show you how to use this tool to effectively find keywords and optimize your reach on Audible.
Book Beam: Your Audible Keyword Research Tool
Book Beam is a powerful tool for keyword research and niche market discovery on Amazon. A recent update added Audible-specific keyword research functionality. This significant advancement empowers audiobook publishers to optimize content and target the right audience.
Using Book Beam’s Audible Keyword Research Tool
To use the tool, log into your Book Beam account. In the “Keyword Research Tool” section, switch from “Amazon” to “Audible”.
Instead of long-tail keywords, start with a broad term like “meditation”. Book Beam will generate related keyword variations, sparking potential ideas.
Next, click “Get Keyword Data” for detailed insights on each keyword. Note that Book Beam’s data is sourced directly from Audible, ensuring accuracy and relevance.
Analyzing Audible Keyword Data
Book Beam provides these crucial metrics:
- Search Volume: Monthly Audible searches for the keyword.
- Competitors: Number of competing audiobooks for the keyword.
- Page 1 Average Rating: Average rating of top-ranking audiobooks.
- Average Price: Average price of audiobooks.
- Title Density: Percentage of audiobooks using the keyword in their title.
- Page 1 Average Length: Average length of top-ranking audiobooks.
- Average Age: Average age of top-ranking audiobooks.
Choosing the Right Audible Keywords
When analyzing data, prioritize keywords with:
- High search volume: A high “Search Volume” indicates strong audience interest.
- Low competition: Fewer “Competitors” increase your audiobook’s ranking potential.
- Specific keyword length: Detailed keywords better target your desired audience.
For instance, instead of the broad term “meditation for sleep,” consider a more specific phrase like “meditation for sleep for women.” This keyword might have decent search volume, lower competition, and a clearly defined target audience.
Conclusion
Book Beam’s Audible keyword research tool is a powerful resource for audiobook publishers seeking to thrive in the international market. By analyzing data and choosing the right keywords, you can optimize your content, increase visibility, and reach potential listeners. Leverage this tool to achieve success on Audible.